From Panini stickers and retro kits to stadiums, fight nights and race weekends around the world — YOX was built on one simple belief.





Before the apps, the streams, and the algorithms — fandom was a shoebox. A sticker album under the bed. A poster of a player you'd never meet. A retro kit you wore until it wore out.
We grew up swapping got, got, need in the playground. Memorising squad numbers. Knowing every badge on every shirt. Sport wasn't entertainment — it was identity.
Collecting was always part of being a fan.


The same fan obsession kept showing up — across continents, across sports. Different flags, different anthems. Same feeling when the lights came up.





Fandom is deep. The record of it was a drawer of paper and a phone full of blurry clips.
A premium passport for everything you've actually witnessed — every match, every race, every bout, every venue.
Log every match, race and fight you've attended or watched.
Collect the venues — every stadium, arena and circuit you've stepped inside.
Gold for live, silver for watched, bronze for followed. Build the album.
Earn milestones for the rituals of being a real fan.
A living archive of your sporting life — beautifully laid out.
If that sounds like you — YOX was built for you.

The final whistle goes.
The lights come down. The crowd thins.
But the memory — the goal, the lap, the knockout, the night — that stays.
YOX is where that sports life gets recorded.
This is a community driven project. If you want to help shape YOX, please join us at https://www.reddit.com/r/YOX/ (opens in new tab)